Your Luggage Privacy Statement

Last updated Friday 31 July 2026

Introducing the Privacy Statement

This privacy statement ("Privacy Statement") explains how Your Luggage Ltd, a company registered in England and Wales (company number 17370153) ("Your Luggage" or "we") collects and processes information from members and users of the website, software applications, and other online services we provide. Your Luggage's products include, but are not limited to, the Your Luggage extension for web browsers (the "Extension"), and the website located at www.yourluggage.shop (the "Website"), collectively, (the "Services").

To the extent that Your Luggage has links to other websites (like retailers), please note that we do not own, operate, or control them, and they have their own controlling privacy policies that you should review.

What data we collect and why

Personal Identifiers

In order to provide our Services, Your Luggage collects information that you share directly with us when you use the Services.

During the registration process we may collect your name, email address, IP address, your device's unique ID (where available), member password and other registration information. We may also collect information needed to complete your purchases, such as your billing address.

We may also collect any other information you provide when you communicate with Your Luggage through email or other means.

If you choose to link a social media profile (like Facebook) at sign-in, Your Luggage will store this information for login purposes. Linking your social media profile grants Your Luggage access to the profile, but only to the extent allowed by your permission settings, that platform's terms of service, and this Privacy Statement. We do not track your social media activity or post anything on your behalf.

Your Luggage Payment Information

We may collect your payment information when you purchase services from Your Luggage. We also save your payment information to your Your Luggage account in order to allow you to manage your active subscription.

Commercial Information

We collect information about your purchases on retail sites when using Your Luggage.

Internet or Network Activity

We collect this information to provide Your Luggage members with a better way to shop online and to help us develop, improve, and market our Services. This may include data such as:

• the type of device you're using
• operating system
• browser type
• event stamp
• error logs
• information about the retail site that lets us know which coupons and promos to find for you
• information about pricing and availability of items
• name of the retailer
• page views

To understand how you engage with our Services, we use common digital tools that allow us to see if you opened an email we sent, visited a link in those emails, or generally interacted with Your Luggage as a result of our marketing efforts.

Shopping and Usage Data

On retail sites, Your Luggage collects the name of the retailer, page views, and in some cases, product information that allows us to track price changes and update our product catalog. We may also collect information regarding your purchases on a retail site while using Your Luggage (for example, the transaction value, and the fact that an order was completed or returned) for purposes including internal analytics, and commission collection. The information enables us to improve our products and gives us insights about coupons, deals, pricing, and availability of retail items, which we can offer to the rest of the Your Luggage community. We may also use this information to understand your shopping history, merchant and shopping preferences to provide you with a more tailored, relevant experience or show sponsored product offers that may interest you when you use the Services.

When you are on a retailer's site that offers the Services, Your Luggage will collect information about that site that lets us know which coupons and promos to find for you.

As you use our Services, we might also collect data about items you save in order to monitor price drops.

Inference Data

We may infer information about you such as your preferences and shopping behaviour, based on your interactions with our Services.

Sensitive Personal Data

We may disclose your sensitive personal information as appropriate to carry out legitimate business activities allowed by law, but we do not sell or share your sensitive personal data.

Aggregate and Anonymised Data

We may also use the information we collect in aggregate or otherwise anonymised form. This lets us look at interactions with our site and products generally and does not identify you or any specific person. We use this general data for research, development, marketing, analytics, and to enhance the shopping experience for the Your Luggage community.

Where do we collect your data

We may obtain the above categories of personal information from the following different sources:

• from you, including from your interactions with us and use of the Services
• Third parties, including Service Providers, Retailers, and Operating Systems
• Connected Accounts: accounts you agree to link to Your Luggage, such as social network accounts.

Why we collect your data

In addition the uses described above, we also collect your information for a variety of reasons, including to provide our Services as well as for the following reasons.

• To provide our Service: such as to setup your account, to create an inventory of functioning deals, pricing and availability of retail items, to track price changes, update our product catalog, and commission collection.
• To manage and improve our Services: to make sure our products our working correctly, conduct internal analytics.
• To manage fraud and risk.
• To personalise your shopping experience: to provide you with a more tailored, relevant experience or show sponsored product offers that may interest you, see a personalised recommendation feed.
• To market our Services.
• To communicate with you.
• To comply with Laws: to comply with applicable laws and rules and enforce our agreements with you and other people who use our Services.

How we disclose your data

We do not sell personal information to third parties for money or share your personal information for cross context behavioural advertising, including sensitive personal information, for cross context behavioural advertising. We may disclose your sensitive personal information as appropriate to carry out legitimate business activities allowed by law.

In addition, we may disclose your personal information with your consent or in ways you'd expect (as we explain here).

We may disclose information:

• With our service providers (businesses that work for and with us) for the purpose of running Your Luggage and fulfilling our commitments to you: Stripe (payment processing, for Premium subscribers only); Google (Sign in with Google, if you choose to use it); Google Analytics (understands site traffic on the Website, only if you accept Performance cookies — see "How we use cookies and similar technologies" below); SerpApi (processes your search query text only, for the Premium web-search feature, if you use it); Resend (delivers account emails, e.g. email verification, password reset, and Premium subscription notices); SendGrid (delivers price-drop and other product-alert emails, if enabled); and Firebase Cloud Messaging (delivers push notifications, if enabled). Please know that when we disclose information with our service providers, it's for the purposes outlined in this Privacy Statement and not for their independent use. The personal information we disclose may include your identification information, your shopping and usage data, internet or network activity, commercial information, inferences, and sensitive personal information.
• With authorities, as required by law, or to comply or respond to a valid government request; or when we believe in good faith that it's necessary to protect our rights, protect your safety or the safety of others, or investigate fraud. The personal information we disclose may include your identification information, your shopping and usage data, internet or network activity, commercial information and sensitive personal information.
• With a buyer or successor if Your Luggage Ltd is involved in a merger, acquisition, or similar corporate transaction. If that happens, you will be notified via email and/or a prominent notice on the Website of any change in ownership, as well as any choices you will have as a result. The personal information we disclose may include your identification information, your shopping and usage data.

How we protect your data

At Your Luggage, every employee is responsible for respecting and protecting the personal information to which the employee has access. Our privacy officer oversees our privacy practices and our efforts to follow all privacy laws that apply, and to manage and reduce privacy risk. To ensure the protection of your personal information, we maintain policies and practices that govern our privacy and personal information handling practices, including defining roles and responsibilities for handling your information from the moment we gather it until it is destroyed, regular employee privacy and security training, responding to privacy complaints or inquiries, and investigating potential incidents.

The security of your information is important to us. We have a team dedicated to protecting your information and have put in place physical, electronic, and procedural safeguards.

These measures include limiting access, using encryption, testing for vulnerabilities, advanced malware detection, employing pseudonymization and anonymisation techniques, and more.

Though we hate to say it, despite our efforts, we can't guarantee that user information will not be accessed, viewed, disclosed, altered, or destroyed as a result of a breach of any of our safeguards. You provide us with information at your own risk.

How long we store your personal information

We retain personal information for as long as needed or permitted in context of the purpose for which it was collected and consistent with applicable law. In practice, that means different types of information are kept for different lengths of time:

• Your account and profile data is kept while your account is active, and deleted or irreversibly anonymised when you close it.
• Login sessions and security tokens (e.g. password reset codes) are kept only briefly after they expire or are used — typically a matter of days, and no more than about 90 days.
• If you use Premium web search, the search text you typed is deleted the moment your search finishes; the search record itself is deleted around 90 days later.
• General usage and analytics events are kept for a limited period, typically between 60 and 180 days depending on the type of event.
• Financial and billing records are kept for around 7 years to meet our financial record-keeping obligations.
• Saved products and measurement profiles are kept until you remove them yourself or uninstall the Extension — entirely under your control.

Beyond these periods, we may need to keep information for longer where we have a legal obligation to do so, or in connection with litigation, investigations, audit and compliance practices, or to protect against legal claims.

How we use cookies and similar technologies

Like most other online services, Your Luggage uses cookies, pixel tags, web beacons, and other markers (we'll just call them "cookies") to collect some of the data discussed in this Privacy Statement. These help us operate our products, analyse engagement and usage, and provide a relevant and personalised shopping experience. See below to learn how you can manage your cookie preferences.

Some cookies can be temporary ("session cookies" like those used for navigating your browser) and disappear once you close it. Others last longer ("persistent cookies," like when you ask a site to remember your login) and are saved to your computer until you delete them.

Our uses of cookies and similar technologies fall into the following general categories:

• Essential: We may use cookies, web beacons, or other similar technologies that are necessary to the operation of our sites, services, applications, and tools. This includes technologies that allow you access to our sites, services, applications, and tools; that are required to identify irregular site behavior, prevent fraudulent activity and improve security; or that allow you to make use of our functions such as shopping-carts, saved search, or similar functions;
• Performance: on the Website, this is Google Analytics (GA4) — used only to understand how visitors use the Website (e.g. which pages are viewed), so we can improve it. Your IP address is anonymized before Google processes it, and we don't enable any advertising or cross-site tracking features. Google Analytics only runs if you accept this category in the cookie banner or your cookie preferences; it's off by default, and you can turn it off again at any time in the same place;
• Functionality: We may use cookies, web beacons, or other similar technologies that allow us to offer you enhanced functionality when accessing or using our sites, services, applications, or tools. This may include identifying you when you sign into our sites or keeping track of your specified preferences, interests, or past items viewed so that we may enhance the presentation of content on our sites;
• Marketing: We may use first-party or third-party cookies and web beacons to deliver content, including ads relevant to your interests, on our sites or on third party sites. This includes using technologies to understand the usefulness to you of the advertisements and content that have been delivered to you, such as whether you have clicked on an advertisement.

Any personal information that we collect and store through use of these technologies for categories other than "Essential" are based on your settings, managed through a conspicuous disclosure on our Website. You can change your preferences in your account settings at any time. If you want to disable cookies entirely, your browser or mobile device might have an option to do that. For more information, including instructions on disabling cookies, please visit: https://allaboutcookies.org/

Your choices for managing your data

We've made it easy to opt out of YLs products at any time.

You can always adjust your personal settings regarding what information you share and how Your Luggage communicates with you by going to your account page and clicking on the "personalise" or "emails" headings. Please note that limiting the information you offer to provide may impact Your Luggage's ability to provide certain deals and products to you.

If you want to stop using Your Luggage, uninstall the Extension from your bowser and if you have any issues you can contact our support team for assistance by sending an email to support@yourluggage.shop

If you would like to delete your profile or personal information, you can always ask us by emailing privacy@yourluggage.shop. We will delete any personal information we have, although the following exceptions apply: (1) we may still store your personal information if we need it to meet our legal or compliance obligations and/or to defend against legal claims; and (2) we may also continue to store your personal data in an aggregated and anonymised format that doesn't identify you and can't be attributed to you, even after you've deleted your profile.

Additional rights regarding your data

Depending on where you live, you may have additional rights as to the personal information that you share and Your Luggage collects. Residents of the EU, UK, Canada, Australia, and New Zealand, can click below to learn more.

EU, UK, Canada, Australia, and New Zealand residents

Controller

Your Luggage Ltd is established in the United Kingdom. Our address is 1 Pangbourne Drive, Stanmore, Middlesex, HA7 4QS. Our contact email address is privacy@yourluggage.shop. For the purposes of the General Data Protection Regulation, we are the data controller.

Legal Bases

The personal information that you share and we collect, as well as its purposes, are described in this Privacy Statement. Your Luggage will only collect or process your personal information if we have a legal basis to do so. These are:

• When you agree to our use of your data for a specific purpose.
• When necessary to enact a transaction or to provide you with services and products that you request. This includes personalising features and protecting the security of Your Luggage and its users.
• When Your Luggage has a legitimate interest in using that data in the normal ways you'd expect, like ensuring Your Luggage's products run properly, improving and creating new products, historical analytics research, promoting Your Luggage, and protecting our legal rights.
• When we need to process your data to comply with a legal or regulatory obligation.

Your rights

You have the following rights with regard to your personal data. To exercise any of these rights, please contact us at privacy@yourluggage.shop. Please note that these rights are limited, like for example, where fulfilling your request would adversely affect other individuals or our legal obligations.

• Right to Access: You have the right to request information about your personal data that we hold, how we use it, and who we share it with.
• Right to Portability: Where you have provided your personal data to us on the basis of your consent, you have the right to ask us for a copy of this data in a structured, machine-readable format and to ask us to send this data to another data controller.
• Right to Rectification: You have the right to ask us to correct your personal data where it is inaccurate or incomplete.
• Right to Erasure: In certain circumstances, you have the right to ask us to delete the personal data we hold about you.
• Right to Withdraw Consent: In situations where we are processing your personal data based on your consent, you may withdraw this consent at any time.
• Right to Object to Processing: In situations where we are processing your personal data based on our legitimate interest, you can object that the interest is no longer legitimate. Your Luggage will stop processing that data, unless we can demonstrate an overriding legitimate ground. You can also request to opt out of direct marketing.
• Right to Restrict Processing: You have the right to ask us to stop any active processing of your personal data while we seek to verify data you claim is inaccurate, while we verify our legitimate interests, or while we cannot erase that data due to legal obligations.

Your Luggage will try to respond to these requests within 30 days, but some might take longer. You will typically not be charged any fee for effecting these rights, but Your Luggage reserves the right to charge a reasonable fee (or refuse to comply) if the request is unfounded, repetitive, or excessive.

Complaints

In the event that you wish to make a complaint about how we process your personal data, please contact us at privacy@yourluggage.shop and we will do our best to resolve it. You can also choose to file a complaint with the relevant data protection authority. In the UK, this is the Information Commissioner's Office (ICO) — ico.org.uk/make-a-complaint, or by phone on 0303 123 1113. If you're located elsewhere in the EEA, you can instead complain to your own Member State's data protection authority.

Data Transfers from the EU

Your Luggage Ltd is established in the United Kingdom, so if you're located in the European Economic Area (EEA), your personal information is transferred to and processed by us in the UK. The European Commission has recognised the UK as providing an adequate level of data protection for personal information transferred from the EEA, so this transfer can happen without any additional safeguard being put in place.

Some of the organisations that provide services to us are located outside the UK, including in the United States. Where we transfer personal data outside the UK, we use a legally recognised transfer mechanism and any additional safeguards required under applicable data protection law.

We use the following providers:

• Resend, for transactional and service emails. Resend may process personal data in the United States. The transfer safeguards we rely on include the EU Standard Contractual Clauses, the UK International Data Transfer Addendum and, where applicable, the EU-US Data Privacy Framework and equivalent Swiss safeguards.
• Stripe, for payment processing. Stripe may process personal data in the United States. Where applicable, we rely on the EU-US Data Privacy Framework. Where Stripe cannot rely on that framework, we rely on the EU Standard Contractual Clauses together with the UK International Data Transfer Addendum where required.
• Firebase Cloud Messaging, for delivering push notifications. Firebase may process personal data outside the UK. We rely on the EU Standard Contractual Clauses and, where applicable, the EU-US Data Privacy Framework and other appropriate safeguards required under applicable law.
• SendGrid, for email delivery. SendGrid may process personal data in the United States. We rely on the appropriate transfer safeguards in our arrangements with SendGrid, which may include standard contractual clauses, the UK International Data Transfer Addendum, or another legally recognised transfer mechanism.
• Google Analytics 4, where you have consented to performance cookies. Google may process personal data outside the UK. The transfer is subject to the safeguards applicable to the relevant Google service and processing arrangement.
• SerpApi, for search-related functionality. SerpApi may process personal data outside the UK. We rely on the transfer mechanism and additional safeguards applicable to the relevant processing arrangement.

If you use Google Sign-In, Google processes certain personal data in accordance with its own privacy terms. Google acts as an independent controller for that processing rather than as our processor. Any international transfers carried out by Google are governed by the safeguards described in Google's own privacy information.

You can request further information about the safeguards applying to a particular transfer, or a copy of the relevant safeguard where appropriate, by contacting us at privacy@yourluggage.shop.

Minors

We created Your Luggage for the exclusive use of adults (18 and older). We don't knowingly collect or solicit personal information from children. If you are a child under 18, please do not attempt to use or register for Your Luggage's products or send any personal information to us.

If we learn we have collected personal information from someone under 18, we will delete that information as quickly as possible. If you are a parent or guardian of a child who you think may have given us some personal information or posted information on any public portion of Your Luggage's products, please let us know at privacy@yourluggage.shop. We'll help you remove it.

How to contact us

If you have any questions about our privacy policies and practice, please contact our Privacy Officer at privacy@yourluggage.shop.